Work

Analysis of the Role of Social Media on Consumer Decisions in the Purchase of Fashion Bracelet Products in Shopee

Year: 2024

Type: conference-paper

Source: Proceeding of International Students Conference of Economics and Business Excellence

DOI: 10.33830/iscebe.v1i1.4309

Authors: Shofiana Siti Masyitoh, Wala Erpurini

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4412776193

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