Work

Factors Driving the Adoption of Virtual Concerts in Thailand: A Study on Demographics and Willingness to Pay

Year: 2025

Type: conference-paper

Study design: Observational Study

Source: International Conference on e-Education, e-Business, e-Management and e-Learning

DOI: 10.1109/ic4e65071.2025.11075443

Author: Sarinpas Kornwattanakit

Institution: Thammasat University

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4413088442

FWCI:

Cites: 9

Cited by:

Related to: 10