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Trust to repurchase: investigating consumer behaviour with SOR theory and dual-stage SEM-ANN analysis

Year: 2025

Type: article

Study design: Observational Study

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/apjml-02-2025-0303

Authors: Lijun Li, Long He, Leong-Mow Gooi, Kim Mee Chong

Institutions: Guizhou University of Commerce, SEGi University, Taylor's University

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Zero hunger

Open Access status: closed

OpenAlex ID: W4414358389

FWCI: 11.04

Cites: 34

Cited by: 6

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