Work

The Influence of Customer Relationship Management, Price, and Brand Image on Customer Satisfaction at Joe's Barbershop

Year: 2025

Type: conference-paper

Abstract: This research is motivated by the development of the barbershop business in Indonesia, therefore barbershop businesses like Joe's Barbershop need to carry out good customer relationship management, the right pricing strategy, and create an image for the barbershop brand. The purpose of this research

DOI: 10.4108/eai.3-10-2024.2358785

Authors: Naugi Avrilio, Muhammad Arham

Institution: Universitas Pertamina

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: gold

OpenAlex ID: W4414706519

FWCI:

Cites:

Cited by:

Related to: