Work

Chatter matters: How twitter can open the black box of online word-of-mouth

Year: 2010

Type: conference-paper

Source: International Conference on Information Systems

Authors: Huaxia Rui, Yizao Liu, Andrew B. Whinston

Institution: The University of Texas at Austin

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W46616504

FWCI: 7.066

Cites: 23

Cited by: 24

Related to: 10