Work

The Influence of Electronic Word-of-Mouth on College Search and Choice

Year: 2017

Type: conference-paper

Source: NSUWorks (Nova Southeastern University)

Author: Lehmann, Whitney Sessa

Institution: University of Miami

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W598619898

FWCI: 2.951

Cites: 106

Cited by: 11

Related to: 10