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Profitable Customer Engagement: Concept, Metrics and Strategies
HTML
Details
Locations
Year:
2013
Type:
other
Author:
V. Mathan Kumar
Language:
English
Topic:
Digital Marketing and Social Media
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W608671109
Cites:
Cited by:
54
Related to:
10