Work

Information und Kaufentscheidung

Year: 1987

Type: book

Source: De Gruyter eBooks

DOI: 10.1515/9783110867459

Author: Alfred Kuss

Language: German

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W615352613

FWCI:

Cites:

Cited by: 19

Related to: 3