Work

Patterns in industrial buying behavior

Year: 1981

Type: book

Author: Wesley J. Johnston

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W622651175

FWCI: 2.659

Cites:

Cited by: 34

Related to: 10