Work

How the factors of “social commerce constructs”, “perceive usefulness”, and “trust” shape the “intention to buy” of millennials

Year: 2020

Type: dissertation

Study design: Observational Study

Source: eSource (Dublin Business School)

Author: Yakimets, Anna

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W6991583106

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