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When Does Text Boost Images: An Empirical Investigation of the Dynamics of Information

Year: 2024

Type: article

Source: Journal of the Association for Information Systems

Authors: Park, Joonhwae, Cho, Daegon, Shin, Donghyuk

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7072214475

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