Work

Pengaruh Online Customer Review Dan Promosi Gratis Ongkos Kirim Terhadap Keputusan Pembelian Produk Sunscreen Wardah Di E-Commerce Shopee Dengan Minat Beli Sebagai Variabel Intervening (Studi Kasus Pada Konsumen Produk Sunscreen Wardah Di Kecamatan Medan

Year: 2025

Type: article

Source: JURNAL MANAJEMEN DAN BISNIS

DOI: 10.36490/jmdb.v3i3.1673

Authors: Rahayu Purwaseh Br.T, Nadia Ika Purnama

Institution: Universitas Muhammadiyah Sumatera Utara

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7077066016

FWCI: 3.637

Cites:

Cited by: 2

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