Work

Brand Image, Advertising, and Product Quality Effects on Consina Purchase Intention in Bogor

Year: 2026

Type: article

Study design: Observational Study

Source: Tempora Journal of Management

DOI: 10.59613/tempora.v2i2.40

Authors: Bayu Prasetyo Soedargo, Siti Auliya Ramadanti

Institution: Institut Bisnis dan Informatika Kesatuan

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7225193230

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