Work

Social media platforms and innovation in UK fashion retail firms: a TOE–affordance explanation

Year: 2026

Type: article

Source: Journal of Enterprise Information Management

DOI: 10.1108/jeim-02-2026-0270

Authors: Ghadeer R. Alsaeed, Naheed Bashir

Institutions: King Faisal University, University of Exeter

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Deanship of Scientific Research, King Faisal University

OpenAlex ID: W7225432146

FWCI:

Cites: 30

Cited by:

Related to: 10