Work

The Economic Value of Social Media User- and Marketer-generated Content: a Network Perspective on Content Sentiment and Content Information

Year: 2011

Type: article

Authors: Zhijie Lin, Khim Yong Goh

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W92751545

FWCI: 0.71

Cites:

Cited by: 2

Related to: 10