Work

How prospective students choose universities: a buyer behaviour perspective

Year: 2001

Type: dissertation

Source: Minerva Access (University of Melbourne)

Author: Linda Brennan

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W92822537

Cites: 166

Cited by: 16

Related to: 10