Work

Cross-Website Navigation Behavior And Purchase Commitment: A Pluralistic Field Research

Year: 2012

Type: conference-paper

Study design: Observational Study

Source: Pacific Asia Conference on Information Systems

Authors: Qiqi Jiang, Chuan‐Hoo Tan, Kwok‐Kee Wei

Institutions: City University of Hong Kong, University of Hong Kong

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W172137693

FWCI: 1.047

Cites: 34

Cited by: 5

Related to: 10