Work

A Review of Significant Consumer Satisfaction/dissatisfaction Models: the Family Decision-making Process

Year: 2003

Type: review

Authors: Reginald M. Peyton, Sarah T. Pitts, Rob H. Kamery

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W210840402

FWCI: 1.444

Cites: 17

Cited by: 6

Related to: 10