Work

Seeding, Referral, and Recommendation

Year: 2017

Type: article

Source: California Management Review

DOI: 10.1177/0008125617697943

Authors: Michael Haenlein, Barak Libai

Institutions: ESCP Business School, Reichman University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2604156745

FWCI: 8.604

Cites:

Cited by: 99

Related to: 10