Effects of Consumer Characteristics on On line and Offline Social Capital : Cluster and Discriminant Analysis by Consumer Characteristics and Network Use Tendency
Year: 2018
Type: article
Study design: Observational Study
Source: 대한경영학회지
Authors: Moon-Kyung Cha, Hee-Tae Lee
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2805519306