Work

Love Consumption at the Digital Age: Online Consumer Reviews and Romantic Gift Giving

Year: 2019

Type: article

Source: Journal of Global Marketing

DOI: 10.1080/08911762.2018.1564161

Authors: Lilly Ye, Lili Gai, Eyad Youssef, Tao Jiang

Institutions: Frostburg State University, The University of Texas of the Permian Basin, Zhejiang University of Technology

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2969680286

FWCI: 0.794

Cites: 82

Cited by: 7

Related to: 10