Work

Investigating the Influence of Information Quality, Information Seeking, and Familiarity with Purchase Intentions: A Perspective of Instagram Users in Indonesia

Year: 2020

Type: conference-paper

Study design: Observational Study

DOI: 10.1109/icoict49345.2020.9166163

Authors: Yekti Wirani, Latifa Diniputri, Muh Syaiful Romadhon

Institution: Sekolah Tinggi Teknologi Terpadu Nurul Fikri

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3079094239

FWCI: 2.83

Cites: 27

Cited by: 9

Related to: 10