Work

Does mobile marketing affect customer loyalty in Jordan

Year: 2021

Type: article

Study design: Observational Study

Source: International Journal of Business Excellence

DOI: 10.1504/ijbex.2021.113446

Authors: Sulieman Ibraheem Shelash Al Hawary, Ahmad Abedallah Obiadat

Institution: Al al-Bayt University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3133556159

FWCI: 17.11

Cites:

Cited by: 111

Related to: 10