Work

Analisis Citra Merek, Kepercayaan Merek, dan Kepuasan Merek terhadap Loyalitas Merek

Year: 2021

Type: article

Study design: Observational Study

Source: Konferensi Riset Nasional Ekonomi Manajemen dan Akuntansi

Authors: Siti Hertiwi Khasanah, Nani Ariani, Jenji Gunaedi Argo

Institution: Universitas Pembangunan Nasional Veteran Jakarta

Language: Indonesian

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3134573489

FWCI: 3.823

Cites:

Cited by: 22

Related to: 10