Work

A New Challenge for Contemporary Marketing - Neuromarketing

Year: 2012

Type: article

Source: RePEc: Research Papers in Economics

Authors: Nicolae Al. Pop, Ana Maria Iorga

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3410788

FWCI: 2.139

Cites: 2

Cited by: 23

Related to: 10