Work

Sports Marketing in Metaverse

Year: 2024

Type: book-chapter

Source: Advances in marketing, customer relationship management, and e-services book series

DOI: 10.4018/979-8-3693-4038-7.ch012

Authors: Jashandeep Singh, Shivani Inder

Institution: Chitkara University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4403671975

FWCI:

Cites: 14

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Related to: 10