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Digital marketing, guest experience and behavioral intention among resorts in CALABARZON

Year: 2025

Type: article

Source: International Journal of Research Studies in Management

DOI: 10.5861/ijrsm.2025.25036

Authors: Maureen M Atienza, Alex D Ylagan

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: diamond

OpenAlex ID: W4408733489

FWCI: 2.181

Cites: 15

Cited by: 3

Related to: 10