Work

Organizational Engagement in Social Media to Motivate Strategic Directed Action: A Revelatory Case

Year: 2013

Type: article

Authors: Donald Heath, Rahul Singh, Jai Ganesh

Institutions: University of North Carolina at Greensboro, Infosys (India)

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W95404934

FWCI: 2.202

Cites:

Cited by: 3

Related to: 10