OpenAlex | What is co-creation? An interactional creation framework and its implications for value creation

What is co-creation? An interactional creation framework and its implications for value creation

Work

Year: 2017

Type: article

Source: Journal of Business Research

Authors Venkat Ramaswamy, Kerimcan Ozcan

Institutions Ross School, University of Michigan–Ann Arbor, Marywood University

Cites: 121

Cited by: 557

Related to: 10

FWCI: 50.87

Citation percentile (by year/subfield): 95.6

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed