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Youngtae Choi

Observed names: YOUNGTAE CHOI, Youngtae CHOI
OpenAlex ID: A5084216614
Religion, religiosity, and South Korean consumer switching behaviors
2009 · Youngtae Choi · Journal of Consumer Behaviour · 106
Developing brand advocacy through brand activities on Facebook
2021 · Youngtae Choi, Michael W. Kroff, et al. · Journal of Consumer Marketing · 67
Social media: is this the new organizational stepchild?
2015 · Youngtae Choi, Andrew Thoeni · European Business Review · 61
Religiosity and consumers' use of product information source among Korean consumers: an exploratory research
2009 · Youngtae Choi, Rahul Kale, et al. · International Journal of Consumer Studies · 60
Brand Actions on Social Media: Direct Effects on Electronic Word of Mouth (eWOM) and Moderating Effects of Brand Loyalty and Social Media Usage Intensity
2018 · Youngtae Choi, Andrew Thoeni, et al. · Journal of Relationship Marketing · 46
Religion or Religiosity: Which Is the Culprit for Consumer Switching Behavior?
2013 · Youngtae Choi, Antony Paulraj, et al. · Journal of International Consumer Marketing · 41
Influence of Cultural Orientations on Electronic Word-of-Mouth (eWOM) in Social Media
2019 · Youngtae Choi, Junga Kim · Journal of Intercultural Communication Research · 20
Testing a cultural orientation model of electronic word-of-mouth communication: a comparative study of U.S. and Korean social media users
2017 · Chunsik Lee, Youngtae Choi, et al. · Asian Journal of Communication · 13
The impact of attributions about life events on perceptions of foreign products: Contrasts in individualism and collectivism
2006 · James H. Leigh, Youngtae Choi · Psychology and Marketing · 13
Consumer preferences in user- vs. item-based recommender systems for search and experience products
2025 · Youngtae Choi, Junga Kim · Journal of Marketing Management · 11
Exploring Superior Distribution Practices in the Paper Industry
2009 · RAHUL KALE, YOUNGTAE CHOI, et al. · Transportation Journal · 8
Alliance coordination effectiveness and the performance of international strategic alliances: development of the partnership and moderating role of market environment turbulence
2004 · Youngtae Choi · OakTrust (Texas A&M University Libraries) · 8
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Communication, utilization, and performance in international strategic alliances
2010 · Youngtae Choi, Richard T. Hise, et al. · International Journal of Commerce and Management · 6
Concordance correlation coefficients for multivariate measurements
2025 · Youngtae Choi, Du-Hyeong Lee, et al. · Journal of the Korean Statistical Society · 2
User-to-Brand Social Media Behavior Directed at Brands and its Impact on Electronic Word-of-Mouth and Purchase Intentions: An Abstract
2018 · Youngtae Choi, Michael W. Kroff · Developments in marketing science: proceedings of the Academy of Marketing Science · 2
The serial multiple mediating effects of career decision-making self-efficacy and social support on the relationship between career motivation and self-leadership of university students
2024 · Heejung Oh, Youngmahn You, et al. · Korean Association For Learner-Centered Curriculum And Instruction · 1
Consumer Brand Switching Measure
2013 · Youngtae Choi, Antony Paulraj, et al. · PsycTESTS Dataset · 1
Segmenting Social Media Users Based on Ongoing Brand Activities to Track Consumer Behavior Change
2024 · Youngtae Choi, Michael W. Kroff, et al. · Advances in marketing, customer relationship management, and e-services book series
Brand Social Media Activity, Advocacy, and Purchase Intentions--Model
2021 · Youngtae Choi, Michael W. Kroff, et al. · PsycTESTS Dataset
Development and validation of a deep neural network for predicting SPI of Nakdong river basin
2019 · Youngtae Choi, Kyeong Eun Lee, et al. · Journal of the Korean Data and Information Science Society
Evaluation of outlier detection methods for multiple linear regression model
2018 · Youngtae Choi, Chun Gun Park, et al. · Journal of the Korean Data and Information Science Society
Estimation Method of Roadbed Pressure in Asphalt Concrete Track by Comparing Roadbed Pressures of Diverse Track Types
2017 · Seonghyeok Lee, Younghoon Bae, et al. · Journal of the Korean society for railway
Structured Abstract: Social Irritants—Small Things with Large Consequences
2017 · Andrew Thoeni, Youngtae Choi · Developments in marketing science: proceedings of the Academy of Marketing Science
How do individual-level cultural orientations affect electronic word-of-mouth (eWOM) communications in social networking sites (SNSs) within and across countries?
2015 · Chunsik Lee, Junga Kim, et al. · 한국언론학회 학술대회 발표논문집
Alliance Marketing Competence and Technology Sensing in Marketing Alliances: The Performance Implications for Alliance Participant Firms
2014 · Youngtae Choi · Developments in marketing science: proceedings of the Academy of Marketing Science
Works count: 30
Citation count: 466
H-index: 10
I10-index: 10
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